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Browse Directory> Business Solutions> Sales and Marketing> Marketing Management 1 - 25 of 90   |   <<   <   1 2 3 4  of 4    >   >>  ALL RESULTS   SOFTWARE   SERVICES AND RESELLERS   HARDWARE   RESEARCH  CryptoLogic Inc. by Infor  December 2008 - (Free Research) This case study details CryptoLogic's decision to implement Infor™ CRM Epiphany® Outbound Marketing to enhance its marketing product suite. (CASE STUDY) VIEW ABSTRACT | GO TO CASE STUDY Manticore Technology Boosts Revenue & Delivers Solid Investment ROI for Intellitactics by Manticore Technology  November 2008 - (Free Research) The marketing team integrated Manticore Technology with their existing salesforce.com solution to create a comprehensive demand generation platform. (CASE STUDY) VIEW ABSTRACT | GO TO CASE STUDY Investing in Innovation Gartner On-Demand Webcast by SAP America Inc  December 2008 - (Free Research) In today's marketplace creating sustainable growth requires you to constantly innovate. Innovations - in both product features and service delivery - are increasingly important as a means to differentiate yourself from the competition.. (WEBCAST) VIEW ABSTRACT | GO TO WEBCAST The One-to-One Future: Are We ThereYet? by Infor  December 2008 - (Free Research) The need for one-to-one marketing has never been more urgent. This white paper shows how three core strategies must be deployed in order to address current and future business challenges, and to continue the journey toward the one-to-one future. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER Infor Outbound Marketing – Best Practices for Working with Very Large Campaigns by Infor  December 2008 - (Free Research) This white paper outlined several best practices that will dramatically improve the performance and usability of the system when working with very large campaigns. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER Increasing Profitability through Intelligent Interactions: Innovative Marketing Strategies in the Communications Industry by Infor  December 2008 - (Free Research) Leading companies are placing more emphasis on inbound marketing and intelligent customer interactions as the means for building powerful customer relationships that boost profitable growth. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER How Time Warner Cable Increased Sales Using Location Intelligence by MapInfo Corporation  July 2008 - (Free Research) Pitney Bowes MapInfo® location intelligence solutions enable Time Warner Cable to more quickly and accurately identify new customers and increase sales. (CASE STUDY) VIEW ABSTRACT | GO TO CASE STUDY The Payoffs of a Single View by Infor  December 2008 - (Free Research) This paper details the single view strategies of several global companies that have successfully applied the vision to achieve their view and the technology to enable it. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER Sol Melia by Infor  December 2008 - (Free Research) Sol Melia selected Infor CRM as it provided them a powerful, integrated marketing suite that helped them analyze, segment, generate customer lists, and execute campaigns without IT resources needing to take part in the marketing process. (CASE STUDY) VIEW ABSTRACT | GO TO CASE STUDY Continuous Customer Dialogues: Strategies for Growth and Loyalty in Multi-Channel Customer-Oriented Organizations by Infor  December 2008 - (Free Research) The need for customer insight and responsiveness to that insight is the foundation and driving rationale for the emerging CRM concept of continuous customer dialogue through multi-channel touchpoints. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER 5 Fast Payoffs from Investing in a Demand Generation Solution by Manticore Technology  October 2008 - (Free Research) This white paper reviews the foundational building blocks needed to achieve fast payback from investing in demand generation. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER Leveraging Hosted Applications Solutions to Enhance Customer Value by Alcatel-Lucent  August 2008 - (Free Research) This paper defines the capabilities of hosted application solution providers, explores the value proposition for service providers and describes the characteristics that service providers should look for applications and hosted application solution. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER Putting the Relationship Back in Relationship Marketing - Driving Value through Customer Engagement and Advocacy by SAP America Inc  March 2008 - (Free Research) Read this paper to learn how managed customer engagement is a critical path to promoting advocacy for your brand and driving business results. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER Gartner Business Trends 2008: Network Access Control by Sophos Inc.  July 2008 - (Free Research) Sophos offers two distinct Network Access Control solutions which include comprehensive endpoint assessment, remediation and enforcement options, giving organizations control of managed, guest and unauthorized computers (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER Delivering Reports, Plans and Metrics for Better Marketing by Cognos, an IBM Company  August 2008 - (Free Research) Learn how IT can help deliver critical business information for Marketing resulting in less guesswork, greater customer value, and greater return on investment. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER Unified Communications Implementation: The 7 Areas of your Business That Must be Primed by Avaya Inc.  September 2008 - (Free Research) In this E-Guide, you will find a list of important questions that should be asked of you and your organization when you are considering a unified communications implementation. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER Lean Across the Enterprise: Using Lean Manufacturing Techniques to Leverage ERP Investments by Exact Software  October 2008 - (Free Research) This paper discusses the philosophy with Exact Software’s visionary principles of moving a company’s focus from LAN to WAN, transaction processing to document management, and concurrent license to involvement of the entire enterprise. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER Change That Stands the Test of Time: Best Practices by Storage Magazine  September 2008 - (Free Research) Charting a new IT course means boldly going forward--with a plan. (ANALYST REPORT) VIEW ABSTRACT | GO TO ANALYST REPORT Lights, Camera, Storage! by Storage Magazine  September 2008 - (Free Research) Higher TV and movie resolution standards are radically pushing up storage requirements for producing and saving digital media. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER Voice-Enabling Salesforce.com with SalesByFone by Angel.com  October 2008 - (Free Research) SalesByFone by Angel.com makes it possible to access, update, and manage accounts, contacts and leads directly in salesforce.com through voice commands over the phone. (WEBCAST) VIEW ABSTRACT | GO TO WEBCAST Gartner Research: Zip from 0 to 90 in Four Easy Steps with a Marketing Maturity Model by Aprimo, Inc.  November 2008 - (Free Research) The MOMM presents a more realistic view of the journey and benefits, by using the MOMM marketing executive can evaluate where they are and develop a specific roadmap for investments in people, process and technology. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER Impactful Email Marketing Using Behavioral Analytics to Create Relevant Messages by Bronto Software  October 2008 - (Free Research) Having the ability to take your email marketing/web analytics integration beyond traffic analysis builds true relationship email marketing. A successful strategy is to use web analytics for gauging the effectiveness of email marketing initiatives and determining optimization tactics. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER Seven Email Marketing Refreshes by Bronto Software  October 2008 - (Free Research) This whitepaper will detail seven refreshes that will quickly enhance your email-marketing program. You may also find some low hanging opportunities that you weren’t aware you were missing. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER Engaging Your Subscribers Using Interactive Media in Email by Bronto Software  October 2008 - (Free Research) Learn how using a web 2.0, or interactive strategy, in email marketing will keep your prospects and customers engaged. (WHITE PAPER) VIEW ABSTRACT | GO TO WHITE PAPER Optimizing Customer Retention Programs by Portrait Software  December 2008 - (Free Research) Read this case study and find out about how Uplift Modeling can help your marketing programs and increase campaign ROI. (WHITE PAPER) GO TO WHITE PAPER 1 - 25 of 90   |   <<   <   1 2 3 4  of 4    >   >>

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